America’s race to find the next big superfood has spawned a multibillion dollar industry that is half science, half showbiz
Deloitte CEO Cathy Engelbert has spent the bulk of her career in the shadows—which is exactly how she likes it
The best thing about staying in a fancy hotel has always been that you can press a button and someone will instantly bring you a drink or a meal. Press another and you can get an extra blanket, or somebody to sew a button onto your shirt. It’s like having your mom on call. Now, thanks […]
The recession may be behind us, but affluent consumers still want to appear thrifty—albeit at inflated prices
These days, the traditional ink-on-paper résumé just won’t do
From Starbucks to McDonald’s, a number of global brands are looking to stay relevant with a hipster makeover
Ryan Grepper launched a Kickstarter campaign for a new kind of cooler. How was he to know he’d raise too much money?
Hollywood’s penchant for rehashing old, worn-out ideas is finally being put to good use
The sharing economy has been touted as the epitome of the Internet’s populist ideals. With people like Anup Desai in the fray, it may just live up to its promise.
A new wave of brash young developers is posing challenges to the products—and the street cred—of the tech giants
The Wright brothers may have been first in aviation, but there are plenty of celebrities who fly just as high when it comes to marketing from beyond the grave
Japanese retailers are currently blazing a trail across the United States, causing some to ask: What do they have that we don’t?
The generation of ideas has become a booming, billion-dollar business, but is anyone actually benefitting?
The online fashion retailer that made it big by blurring the line between shopper and seller, then erasing it completely
Crowdsourcing is poised to change the way advertisements are made, which isn’t the best news for Madison Avenue
To stem the tide of online shopping, traditional retailers are inviting customers to come in, put their feet up—and leave the credit cards at home
Corporate leaders learn to prevail in business on the bloody battlefields of Europe
Image management—not just for celebrities anymore
From four-note “sonic logos” to full-blown commercial anthems, how a former rock ’n’ roll hopeful conquered the advertising world
This summer saw the unveiling of the world’s first “stem cell burger,” with decidedly mixed results