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A Message from Oscar Munoz

ceoletter

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I was recently named the president and CEO of United and would like to take a few moments of your time to introduce myself to you, our valued customers.

Let me begin by telling you what I told my 84,000 co-workers: I took this job because we, as a team, have an incredible opportunity to improve the travel experience essential to the vitality of global business and to the personal lives of millions of people.

I have served on the board of directors of United, and previously Continental, for more than a decade. From this experience and my own leadership roles at various transportation and large consumer companies, and from my own personal values, I bring a clear vision for what United can be—the top-performing airline—and I want us to be your first choice for every trip you take.

This goal can be achieved by delivering on three things that I believe are critical to any successful business. First, we must focus on our customers and what we can do to help them.

To you, this is especially critical. Getting you where you want to go, on schedule, can make or break your ability to succeed in a work endeavor or to hug a family member at an important moment.

Second, in any organization, it’s all about teamwork. I like to refer to this as “shared purpose.” To get you where you want to go safely and happily requires thousands of us working together with a shared purpose.

Third, this is a company and an industry that demands innovation. There are new forms of loyalty programs and affinity groups, a constantly changing regulatory environment, plus new digital and networking technologies that are emerging on a daily basis. At United, we are embracing these changes and will continue to innovate with the goal of providing our customers better performance, service and products.

Above all, my career has taught me that safety is paramount. Our passion for the safety of our people and our customers will be at the core of everything we do.

My co-workers and I will work each and every day to earn your loyalty by holding true to these principles of customer focus, teamwork through our shared purpose, continual innovation and, of course, safety.

My goal is for you to be as proud to fly United as I am to lead United. Thank you for flying United.

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Oscar Munoz
President and Chief Executive Officer, United Airlines

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